The moodboard below represents all of our individual products and stall ideas as a whole. Our target audience is mainly focused on older people who are looking to buy gifts for their loved ones. On the moodboard we chose a picture of a older lady carrying stacks of presents to represent out idea.
The general colour scheme for our products is pastel toned colours. The reason we chose to present our products like this is because it widens our colour pallet as a whole group whilst also not restricting us to any particular colour.
For the packaging display we're leaning more towards cardboard boxes to give a gift-like feeling while also supplying options for the customers to get their item of choice gift wrapped.
As for our all together stall concept we started looking at different and quirky designs. We really liked the idea of incorporating different shapes. The moodboard below features a few different displays which all consist of different shapes of various sizes.
This is a simple display example to help us stimulate our idea.
After brainstorming we were able to sketch up some boxes for each member in our group. These boxes will be part of the stall; they will be used to display each of our products. We were given two each.
This is a sketch of all the boxes put together on the stall. When added up it manages to create a structure of a quirky stall.
This is a sketch idea which we had in the earlier stages of development.
Before we had the idea of curved boxes this was one of our stall concepts.
We decided that circles weren't enough structural support for a market stall which is where the curved rectangles and squares idea originated.
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